SOS Party
SOS Party
When SOS Party came to us, they were already doing events — but they weren’t yet being seen as the high-impact corporate engagement partner they could be. We worked together to reposition their identity, streamline their model, and launch a brand that commands attention and drives results.
When SOS Party came to us, they were already doing events — but they weren’t yet being seen as the high-impact corporate engagement partner they could be. We worked together to reposition their identity, streamline their model, and launch a brand that commands attention and drives results.
When SOS Party came to us, they were already doing events — but they weren’t yet being seen as the high-impact corporate engagement partner they could be. We worked together to reposition their identity, streamline their model, and launch a brand that commands attention and drives results.
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Client
Client
Client
SOS Party
SOS Party
SOS Party
SOS Party
CAtegory
CAtegory
CAtegory
Event Tech & Business Consulting
Event Tech & Business Consulting
Event Tech & Business Consulting
Event Tech & Business Consulting
Highlight
Highlight
Highlight
Revenue Turnaround
Revenue Turnaround
Revenue Turnaround
Revenue Turnaround
Product Duration
Product Duration
Product Duration
4 Months
4 Months
4 Months
4 Months
OVERVIEW
SOS Party is a corporate engagement platform offering hybrid and virtual event solutions. While the brand had strong early traction, it faced structural and branding issues that limited profitability and scale.
SOS Party is a corporate engagement platform offering hybrid and virtual event solutions. While the brand had strong early traction, it faced structural and branding issues that limited profitability and scale.
SOS Party is a corporate engagement platform offering hybrid and virtual event solutions. While the brand had strong early traction, it faced structural and branding issues that limited profitability and scale.
SOS Party is a corporate engagement platform offering hybrid and virtual event solutions. While the brand had strong early traction, it faced structural and branding issues that limited profitability and scale.
SOS Party is a corporate engagement platform offering hybrid and virtual event solutions. While the brand had strong early traction, it faced structural and branding issues that limited profitability and scale.
The company’s barter-based model and fragmented communication made it difficult to sustain growth or attract high-value corporate clients. Their identity felt more like a community organizer than a corporate event solution provider — making it tough to secure enterprise partnerships.
PROBLEM
SOLUTIONS
BBB undertook a full business transformation exercise — repositioning SOS Party as a corporate experience partner instead of a casual event brand. We overhauled messaging, redesigned brand assets, and created a performance video that clearly explained the new offering. We also built a lean marketing funnel focusing on B2B partnerships and recurring clients.
The company’s barter-based model and fragmented communication made it difficult to sustain growth or attract high-value corporate clients. Their identity felt more like a community organizer than a corporate event solution provider — making it tough to secure enterprise partnerships.
The company’s barter-based model and fragmented communication made it difficult to sustain growth or attract high-value corporate clients. Their identity felt more like a community organizer than a corporate event solution provider — making it tough to secure enterprise partnerships.
The company’s barter-based model and fragmented communication made it difficult to sustain growth or attract high-value corporate clients. Their identity felt more like a community organizer than a corporate event solution provider — making it tough to secure enterprise partnerships.
SOLUTIONS
BBB undertook a full business transformation exercise — repositioning SOS Party as a corporate experience partner instead of a casual event brand. We overhauled messaging, redesigned brand assets, and created a performance video that clearly explained the new offering. We also built a lean marketing funnel focusing on B2B partnerships and recurring clients.
BBB undertook a full business transformation exercise — repositioning SOS Party as a corporate experience partner instead of a casual event brand. We overhauled messaging, redesigned brand assets, and created a performance video that clearly explained the new offering. We also built a lean marketing funnel focusing on B2B partnerships and recurring clients.
PROBLEM
RESULTS
Business model shifted from barter to scalable B2B structure.
2x increase in qualified corporate leads.
Repositioned as a credible corporate events brand in India’s HR community.
Business model shifted from barter to scalable B2B structure.
2x increase in qualified corporate leads.
Repositioned as a credible corporate events brand in India’s HR community.
The company’s barter-based model and fragmented communication made it difficult to sustain growth or attract high-value corporate clients. Their identity felt more like a community organizer than a corporate event solution provider — making it tough to secure enterprise partnerships.
RESULTS
Business model shifted from barter to scalable B2B structure.
2x increase in qualified corporate leads.
Repositioned as a credible corporate events brand in India’s HR community.
