IIMU Incubation Center
IIMU Incubation Center
IIMUIC wanted to reach more founders, tell bigger stories, and stand out in the startup ecosystem. Through digital storytelling and bold design, we turned a regional incubation program into a national growth movement.
IIMUIC wanted to reach more founders, tell bigger stories, and stand out in the startup ecosystem. Through digital storytelling and bold design, we turned a regional incubation program into a national growth movement.
IIMUIC wanted to reach more founders, tell bigger stories, and stand out in the startup ecosystem. Through digital storytelling and bold design, we turned a regional incubation program into a national growth movement.
NOTE - SCROLL DOWN TO VIEW MORE - 2024
NOTE - SCROLL DOWN TO VIEW MORE - 2024
Client
Client
Client
IIMU Incubation Center
IIMU Incubation Center
IIMU Incubation Center
CAtegory
CAtegory
CAtegory
Startup Ecosystem Marketing
Startup Ecosystem Marketing
Startup Ecosystem Marketing
Highlight
Highlight
Highlight
Strengthened Digital Footprint
Strengthened Digital Footprint
Strengthened Digital Footprint
Product Duration
Product Duration
Product Duration
3 Months
3 Months
3 Months
OVERVIEW
IIMU Incubation Center, under IIM Udaipur, nurtures early-stage startups by providing mentorship, funding access, and growth networks. They partnered with BBB to increase program visibility and attract quality founders through a nationwide digital campaign.
IIMU Incubation Center, under IIM Udaipur, nurtures early-stage startups by providing mentorship, funding access, and growth networks. They partnered with BBB to increase program visibility and attract quality founders through a nationwide digital campaign.
IIMU Incubation Center, under IIM Udaipur, nurtures early-stage startups by providing mentorship, funding access, and growth networks. They partnered with BBB to increase program visibility and attract quality founders through a nationwide digital campaign.
IIMU Incubation Center, under IIM Udaipur, nurtures early-stage startups by providing mentorship, funding access, and growth networks. They partnered with BBB to increase program visibility and attract quality founders through a nationwide digital campaign.
IIMU Incubation Center, under IIM Udaipur, nurtures early-stage startups by providing mentorship, funding access, and growth networks. They partnered with BBB to increase program visibility and attract quality founders through a nationwide digital campaign.
Despite offering a powerful incubation platform, IIMUIC struggled to build digital engagement and attract the right startup audience. Their content lacked storytelling depth, and their online presence didn’t communicate the program’s value to ambitious founders.
PROBLEM
SOLUTION
BBB executed an integrated campaign combining brand storytelling, video production, social media, and digital ads. We built the narrative around real founder success stories and designed a new web experience that made the program accessible and aspirational. Each asset positioned IIMUIC as a credible, growth-focused ecosystem rather than just an academic initiative.
Despite offering a powerful incubation platform, IIMUIC struggled to build digital engagement and attract the right startup audience. Their content lacked storytelling depth, and their online presence didn’t communicate the program’s value to ambitious founders.
Despite offering a powerful incubation platform, IIMUIC struggled to build digital engagement and attract the right startup audience. Their content lacked storytelling depth, and their online presence didn’t communicate the program’s value to ambitious founders.
Despite offering a powerful incubation platform, IIMUIC struggled to build digital engagement and attract the right startup audience. Their content lacked storytelling depth, and their online presence didn’t communicate the program’s value to ambitious founders.
SOLUTION
BBB executed an integrated campaign combining brand storytelling, video production, social media, and digital ads. We built the narrative around real founder success stories and designed a new web experience that made the program accessible and aspirational. Each asset positioned IIMUIC as a credible, growth-focused ecosystem rather than just an academic initiative.
BBB executed an integrated campaign combining brand storytelling, video production, social media, and digital ads. We built the narrative around real founder success stories and designed a new web experience that made the program accessible and aspirational. Each asset positioned IIMUIC as a credible, growth-focused ecosystem rather than just an academic initiative.
PROBLEM
RESULTS
200K+ unique visitors and over 500K total impressions.
100% enrollment for the incubation program within 8 weeks.
Strengthened IIMUIC’s brand perception as one of India’s most dynamic startup incubators.
200K+ unique visitors and over 500K total impressions.
100% enrollment for the incubation program within 8 weeks.
Strengthened IIMUIC’s brand perception as one of India’s most dynamic startup incubators.
Despite offering a powerful incubation platform, IIMUIC struggled to build digital engagement and attract the right startup audience. Their content lacked storytelling depth, and their online presence didn’t communicate the program’s value to ambitious founders.
RESULTS
200K+ unique visitors and over 500K total impressions.
100% enrollment for the incubation program within 8 weeks.
Strengthened IIMUIC’s brand perception as one of India’s most dynamic startup incubators.